Your role
We are seeking a highly skilled and motivated Senior Performance Marketing Manager to join our dynamic team at Sunday Natural. As the Senior Performance Marketing Manager, your primary focus will be on Google Ads to elevate our brand visibility and foster growth. If you are passionate about driving performance marketing initiatives and making a meaningful impact in the natural health industry, we welcome you to our team!
- Strategize, execute, and optimize performance marketing campaigns across Google and Microsoft Ads platforms
- Develop and implement a comprehensive Google Shopping strategy to amplify brand visibility and drive revenue growth
- Conduct in-depth analysis of campaign performance, monitor KPIs, and derive actionable insights to drive informed decision-making
- Conduct A/B testing initiatives and continuously optimize ad creatives, landing pages, and targeting strategies to enhance campaign performance
- Effectively manage advertising budgets and allocate resources to maximize return on ad spend
- Identify and capitalize on growth opportunities within the Google Ads landscape to expand the brand's reach and impact
- Collaborate cross-functionally with other teams to align marketing strategies with broader business objectives