Your role
As a Sales & Category Manager (m/f/d), you'll take ownership of the total revenue growth of our rapidly expanding functional tea line – with a strong strategic focus on scaling our Therapists & Doctors Network (TAN).
You’ll collaborate closely with internal teams and our sister companies, leveraging proven sales structures while driving your own initiatives. This is a high-impact role at the intersection of wellness, healthcare, FMCG, and product innovation – with real ownership and room to grow.
So, what can you expect to work on?
You’ll collaborate closely with internal teams and our sister companies, leveraging proven sales structures while driving your own initiatives. This is a high-impact role at the intersection of wellness, healthcare, FMCG, and product innovation – with real ownership and room to grow.
So, what can you expect to work on?
- Own revenue growth for our functional teas by identifying and activating growth levers across existing and new channels and customer segments.
- Integrate and leverage the existing TAN network: Connect Yoshi en to our sister company’s established network and build strong partnerships with therapists and healthcare professionals to drive the business.
- Develop the product portfolio together with product development by identifying trends, gaps, and opportunities through market research and competitive benchmarking.
- Support strategic planning and operations through pricing, positioning, and market intelligence.
- Lead and coordinate integrated campaigns across DTC, influencer events and healthcare touchpoints.
- Collaborate cross-functionally with marketing, operations and sister companies to align go-to-market strategies.